“It is better to create than to learn. Creating is the essence of life.” – Julius Caesar
These days, my hours are often filled with meetings. I manage long-term projects and assess monthly dashboards. I fire off emails and respond to various requests. Yet, as I make my 35-mile commute home, I sometimes wonder what the hell happened.
Did I get anything of value done?
Did I produce?
Did I create?
In my early career years as a journalist, I fired off multiple stories daily, so there was always a sense of accomplishment. The next morning, I could pick up a paper, read my byline and check another story off the list.
Corporate, as anyone who has worked in the space knows, functions quite differently. It is not unusual for projects or campaigns to takes weeks to ramp up, sometimes months. There is the prep work, the consensus building, the production and finally the execution.
In fact, I recently discovered a new book that speaks to this very need to physically build, and I actually elected to buy the print version because I plan to reference it often.
Brit Morin’s Homemakers is branded as a “domestic handbook for the digital generation.”
“We have spent the past decade so immersed in the digital world that our bodies are aching to participate in real, physical human experiences we can create in the analog world,” writes Morin.
In her book, Morin touches on all things domestic – from entertaining to cooking to decorating and fashion – but the unique angle is that she brings us back to creating – with a few digital tricks thrown in the mix. I don’t know about you, but I never took Home Ec. I know enough to get by, but I still need to lean on my own mom to cook a turkey, and my sewing skills are limited to button repair.
I’m not really compelled to become the next Martha Stewart, but I’m definitely drawn to the notion of creating a product – whether that be a fabulous dessert, an art project with my kids, or sprucing up a room in our home.
As a writer, I’ve yearned to produce a book, and I’m pleased to report Lose the Cape is coming very soon (now available for pre-order on Amazon). I’ve loved the journey of taking a blank page and transforming it into something bigger, and hopefully worth reading.
I think Morin is on to something. We are all wired to create, and we need to give ourselves time to imagine, build, work with our hands and design. Sure, we might be leveraging 3D printers and smart appliances and tools, but we crave creation.
It’s therapeutic to paint a room in your house. It’s rewarding to knit a scarf or cook a kick-ass meal. If nothing else, take out a few colored pencils and doodle. Not every creation needs to be shared or given primetime attention, but if you’re feeling the pull to produce something, I’d encourage you to find your own project – ideally something outside the digital space – and get to work. You might fill a void and discover new talents.
Go forth and create!